SANIL'S Mission


At Student Athlete NIL (SANIL), it’s our mission to partner with brands and universities in order to empower student-athletes everywhere by equipping them with the tools and resources necessary to maximize their outcomes both in the near term, and well after they are done playing sports.

Our Values

We Are Only As Good As Our Word

At SANIL, we believe we should be held accountable in all aspects of our work. That means delivering on our promises to clients, ensuring our employees have a tremendous opportunity to grow professionally, and most significantly, demonstrating that the whole of an organization is far greater than the sum of its parts.

We are a Catalyst for Positive Growth

SANIL employees understand and embrace their role, and use it to lift not only those they work with, but the industry as a whole. Our people are driven by an unselfish desire to achieve greatness through improving everyone they interact with, even the competition.

We Are Role-Models

SANIL employees strive to embody the maxim, “do unto others as you would have them do to you.” Its employees acknowledge that they play an equally important part in our quest for success, and that without trust and cooperation, they will never be able to achieve their goals.

We Are Artists

SANIL employs artists. They are bold, creative, insightful, and brave. More importantly, they take things personally. Our employees have only one job requirement – destroy the status quo.

We Are Obligated

SANIL employees believe that you should never use the word “opportunity.” It’s not an opportunity; it’s an obligation. SANIL doesn’t have any choice – it has an obligation to change the rules, to raise the bar, to play a different game, and to play it better than anyone has any right to believe is possible.